Contact / FAQ

About the Mission:

+44 (0)7827 434642

Media Enquiries:

+44 (0)7917 871130


Q: What is the aim of Web Mission?
A: The goal of the Mission is to help twenty of the UK’s early stage and fast growing digital, wireless and mobile software technology companies to experience the India market, build relationships with other innovative organisations, and explore business-to-business opportunities with potential customers and partners, in order to support the company to develop their businesses and succeed more quickly.

Q: Which areas of technology does the Web Mission focus?
A: The key areas of focus are innovative, profitable and scalable technology, services and business models that:

  • Facilitate inclusive growth e.g. improve health, education, enterprise, mobility and finance, etc.
  • Ramp up infrastructure and create smart cities e.g. enhance utilities and resource optimisation, transport and mobility, 4G and fibre optic rollout, etc.
  • Increase the reach of leisure and entertainment services e.g. internet and mobile applications providing information and transactional services, media, shopping, gaming, TV, etc.

These must offer business to business customer or partnership opportunities within the Indian value chain.

Q: What visa do I need?
A: To take part in the Mission, you are required to have an Indian Business Visa. Please note that if you are successful with your application this will be arranged for you, however you must be able to supply the required information by 7th January. Find out more information here.

Q: Who can enter the competition?
A: The competition is open to UK based early stage and SME digital, wireless and mobile software technology companies technology who are looking to develop their businesses with new customers and partners in the Indian value chain. These companies are developing transformative new technologies, business-to-business products and services that provide solutions for low and middle-income populations (base of the pyramid) in urban and rural India.

Q: How will my entry be judged?
A: The judging panel is looking for 15-20 early stage companies with high growth potential, and in particular they will be considering:

  • Innovation: Breakthrough in product, service or business model and its potential impact
  • Market: Interesting, immediate and clearly identified market within the Indian value chain
  • Ability: Team, track record and readiness to do business in India

As per previous Missions, the balance of the group will also be considered in making the final selection to deliver a message of the diverse nature of the UK’s technology sector. In a few cases, some criteria may be relaxed for younger companies presenting profoundly innovative ideas.

Q: Who organises Web Mission 2012?
The entrepreneur led Mission is organised in partnership by The Long Run Venture and The Co-Sponsorship Agency with the Technology Strategy Board, UKTI and private sector sponsors. The Long Run Venture is responsible for co-ordinating the week-long programme of activities in Bangalore and New Delhi, UK activities, liaising with Mission companies and the Mission logistics.

Q: Why are winners asked to pay £2,000?
Both public and private partners feel that due to the exciting potential of the Mission companies, and their early stage nature, it is both necessary and valuable to support their participation with the Mission, and therefore heavily subsidise the costs. However, some payment is required as a contribution to the costs of the flight, accommodation.

Q: What will you do with my contact details?
Data collected will be used for the purposes of the Mission: to inform interested parties of the latest information and to communicate about the progress of their application. The data is shared with the UKTI/TSB for the purposes of informing applicants of relevant and similar business opportunities.


About our other Missions:

There have been seven previous missions, supporting the most promising UK entrepreneurs and early stage businesses working in web innovation, future health and clean technology.

Clean and Cool Mission:

Clean and Cool companies are developing the new technologies, services and business models that address our greatest environmental, energy and resource challenges. The 2012 Mission coincided with the Cleantech Global Forum and was attended by innovators in energy storage, energy efficiency, renewable energy, agriculture and transportation. For more information visit

Future Health:

Future Health Mission 2012 took 20 early stage and high growth potential companies to Boston. The winners represented the most promising transformative technologies, services and business models to address our future healthcare challenges in the fields of assisted living, diagnostics, stratified and regenerative medicines.